Using knowledge gained from our proven results, we offer advisory services including strategic approach, organizational structure, competitive intelligence, product development and pricing, sponsorship negotiation, along with other related commercial marketing rights needs. Our team of experts work alongside clients to assess property goals, valuate, create inventory, analyze competitors and develop a custom-fit strategy for sponsorship sales and marketing. Building connections with local and national partners, we foster a property’s ongoing, long-term success and set it apart from the competition.
Philadelphia Sports Complex
Spectra Partnerships provided strategic advisory and sales for the Philadelphia Sports Complex including the Wells Fargo Center’s $250M Project Transformation, Philadelphia Flyers, Xfinity Live! entertainment district and Fusion Arena esports facility.
Kentucky Venues
Kentucky Venues has tapped Spectra to evaluate sponsorship assets across its portfolio, identify inventory, develop a go-to-market strategy, and secure high-profile naming rights partnerships.
City of Miami Beach
Recognized as the #1 Destination in North America and a world-class international city, the City of Miami Beach has tasked Spectra with creating a sponsorship program and strategy to market and exclusively sell the City’s municipal marketing rights.